Have you ever had the chance to examine how your website is performing? If not, there is no other better time to do so than now. One way to find out whether or not your website is getting the right amount of traffic and clicks is with an audit.
Not only does an SEO audit of your website’s content boost your search engine traffic but it also goes a long way in increasing its overall ranking. Remember, SEO transparency key to long term success at all times.
Actually, the performance of your website hinges on a number of factors including content optimization, internal linking and page speed. That’s why you should consider checking for possible errors and fix them before they affect the performance of your website on major search engines like Google and Bing. Below are two tips to help you boost your SEO ranking.
Check Your Current Google Rankings
First up, you need to take a look at how search engines view your site. While you might probably have a list of keywords you want your website to rank for, your brand name is what matters a lot. In this regard, you should go to Google and search for your brand names and check the results.
If your website isn’t the first result or at least on the first page from an organic search, there is reason to panic. It is in your best interest to check if all on-page SEO aspects are correct as they might affect the ranking of your site. Regardless of the situation, you should strive to build your brand through content marketing.
Re-Examine Your Load Time
Let’s be honest; not many people have the patience to wait on a slow website. When reviewing your website, it is highly recommended that you factor in the speed. Find out how your images and animation features are affecting your website’s load time. The good news is you can never run out of options when in dire need of a tool that optimises your images for search.
Rounding Up
Performing an SEO audit on your website is one of those things that you can never risk skimping on at any given time. Fortunately, this doesn’t have to be the underlying reason behind your woes since you can take advantage of the best website SEO audit tool. Remember, SEO transparency is key to long term success.
